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  • 2025
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  • Devsinc Acquires UAE-Based Alchemative Group, Taps into $7B Domestic Digital Retail Market
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Devsinc Acquires UAE-Based Alchemative Group, Taps into $7B Domestic Digital Retail Market

technicalzoo January 7, 2025
Devsinc
  1. Dubai-based Alchemative, with 11 years of experience serves 800+ global clients in 15 countries
  2. The acquisition marks Devsinc’s expansion into UAE’s $7B digital retail market
  3. The agreement includes UnumPay payment gateway as well, diversifying into fintech market
  4. Devsinc UAE will work with Enterprises, AI-based Technology Innovations, Scaling UnumPay, and Digital Transformation

Dubai, United Arab Emirates: Devsinc, one of Pakistan’s top IT companies, today announced the acquisition of Alchemative Group, a UAE-based provider of ecommerce and digital retail solutions and creator of the UnumPay payment gateway. The acquisition marks Devsinc’s expansion into key Middle Eastern markets, starting from the UAE, a USD7 billion (AED 26 billion) market, according to Statista research.

Alchemative, headquartered in Dubai, UAE, has more than 11 years of experience and serves 800+ global clients across 15+ countries. It drives innovation in eCommerce through omnichannel retail, Shopify apps, ERP integrations, and logistics optimization. The company processes over 20 million orders monthly, empowering businesses with scalable SaaS models.

With Alchemative acquisition in the UAE, Devsinc plans to enter in digital retail and eCommerce markets. It has a seamless track record of 3000 projects completion and delivery in over 23 countries. The new acquisition enhances Devsinc’s ability to provide services to its existing customers in North America as well.

Usman Asif, CEO of Devsinc, said, “Alchemative’s capabilities in digital retail and eCommerce align with our mission to support businesses with innovative solutions that foster growth and efficiency.”

Devsinc empowers businesses worldwide with bespoke software solutions. With 2,000 skilled engineers, the company specializes in delivering enterprise-grade services across 23 IT and IT-enabled solutions, spanning 10 industries and 4 continents. Guided by innovation and excellence, the company builds tailored, scalable, and secure technology solutions, enabling clients to achieve sustainable growth in an ever-evolving market.

Umar Rana, CEO of Alchemative, said, “Partnering with Devsinc enables us to leverage their global reach and expand the value we deliver to our clients, particularly in the Middle East.”

Acquisition of ‘UnumPay’ Payment Gateway

The acquisition also includes Alchemative’s UnumPay, a payment gateway which holds a staggering 24% market share with a client base of 1,200 businesses in Pakistan. The UnumPay addition enhances Devsinc’s fintech capabilities and positions it to address digital payment needs in markets such as the UAE.

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Previous: Under the patronage of the UAE President, Abu Dhabi Sustainability Week 2025 (ADSW 2025) to take place in the emirate
Next: IROS and Halia Therapeutics launch clinical study on obesity treatment in the UAE

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